Band 7.5 essay sample | News is often accompanied by images
Print media as well as television usually include photos of the news coverage. Some people believe that these visuals are often more powerful than words. In my opinion, visual media does have a lasting impact on the audience; however, the use of words to describe the news stories cannot be underplayed.
To start with, photos have a long-lasting impact on the viewers, as they make it easy to relate better to the news story. Visuals keep the audience constantly engaged and curious to read or hear the full story. For example, photos of coverage of a sports event thrills the audience specially people who play that sport in real-life.
In addition, pictures help modern media in effective depiction of facts when words fall short. Not just that, photos also form a great source of indirect marketing and promotions in many cases. For instance, a travel story coverage, which includes photos of beautiful cities and locations, is pleasing to the viewer’s eyes and also indirectly promotes tourism.
However, the importance of words cannot be neglected because photos can excite the viewers for only a short span of time and it is the actual story that keeps the audience interested till the end. It has also been observed that some people are sensitive to pictures of news involving crime and violence.
To sum it up, visuals do have a great impact on the audience. They not only play a key role in exciting the viewers but also help them relate better to the story and keep their interest alive.
