The Number Of Advertisements For Charities On Television And The Internet Seems To Be Increasing | Band 8 IELTS Essay Sample
The Number of advertisements for charities on television and the internet seems to be increasing. What is causing this? Is this a positive or a negative development? Give examples and reasons for your answers.
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Band 8 IELTS essay sample
The widespread use of technology has made it possible for the people to advertise the charity programmes that can reach masses within a short period of time. In my perspective, it is completely a positive development; however, the chance of fraud in some cases cannot be overlooked.
In the fast paced world, people spend most of their leisure time watching television or browsing the internet. The use of social media applications has increased tremendously. It is a platform for various non profit organisations as well as the families who are in need of immediate funds to advertise themselves. Furthermore, they can convey their message, share the bank details for general public to donate some funds. As a result, they can pay off huge expenses such as hospital bills or education fee. To cite an example, on Facebook we can see a lot of posts where family members ask for some donations to help them overcome a cash crunch. When affluent people see such kind of advertisements, they immediately provide a helping hand directly to the people in need rather than contacting intermediaries.
However, on the flip side, some individuals may take undue advantage of the donors. They exaggerate their pathetic conditions and make such advertisements as their source of income. Nevertheless, television and the internet is a common platform where masses come together and most of them donate for a global cause.
To conclude, charities are advertising themselves on television and the internet because of the massive reach of these platforms. In my opinion, this is a positive development because it enables needy people to get the assistance they need.
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